

Bring the future
of pool care
to your market
Own a modern, people-first pool business built on recurring revenue, repair opportunities, and systems designed to scale.
Franchise fit
for Floridians
Emerging brand
Established systems
Built on a family-operated pool service business dating back to 1998, Pool Duck brings proven operations, modern systems, and franchise structure unlike any other emerging franchise on the market.

30 years

More revenue
with repairs

In-house
marketing

Proprietary
technology
The voices of Pool Duck
Hear why our franchise partners chose Pool Duck and what their experience has been like since taking the plunge.
Request the owner videoLow investment
Big opportunity
Initial
investment
- Franchise Fee
- $50,000
- Vehicle & Branding
- $11,500
- Equipment & Inventory
- $4,000
- Business Setup
- $8,425
- Working Capital
- $20,000
- Total investment
- $98,425
Annual
revenue
Submit your info below to request our annual sales, COGS, operating expenses, and net profit.
Investment figures are estimates. Refer to the current Franchise Disclosure Document for complete details.
Large exclusive territories
Ongoing predictable income
Large exclusive territories
250,000 population
Recurring revenue model
Predictable & scalable income
Home-based model
No storefront required
Year-round essential service
Pools require ongoing care
See what your territory looks like
The leadership
behind Pool Duck

Justin Denham
Chief Executive Officer

Sharon Burch
Chief Systems Officer

Michelle Denham
Franchise Success Director

Jonathan Johnson
Chief Marketing Officer

Steve Hanson
Chief Operating Officer

Bijan “Lee” Majidimehr
Franchise Development

Preston J Mullins
Vice President of Media

Ed Shahbazyan
Sr. Marketing Manager

Real people. Real support.
In business for yourself.
Never by yourself.
Bring the drive. We’ll bring the playbook, the training, and a team that stays in your corner.
Training
Two-phase training combines classroom learning with hands-on field support.
Marketing
Local campaigns, brand assets, and an in-house team help you build awareness in your market.
Technology
Pool Duck Portal and Pool Brain help streamline your day-to-day operations.
Ongoing support
Coaching, field visits, and refreshers keep your team moving forward.
Your path to Pool Duck
Connect
Tell us about your goals and explore the fit.
Discover
Meet the team and review the Franchise Disclosure Document.
Secure
Choose your territory and sign your franchise agreement.
Train
Learn operations, sales, and service at HQ and in your market.
Launch
Open with a playbook, campaign support, and our team beside you.
Grow
Keep building with coaching, marketing, and new technology.
Ready when you are
Take the plunge.
Get the Pool Duck franchise guide and explore what ownership could look like for you.